Zinzin   Brand Naming Agency UNCLAIMED

Zinzin is a naming and branding agency that creates powerful product and company names to propel and differentiate brands beyond their competition. We are committed to helping companies rise above the generic branding chatter that clogs cultural discourse. Among many company and product brand names we've developed (see our extensive Portfolio on our website) we created the name Clutch for the site you are visiting right now! (See our Clutch -- originally known as SourcingLine -- review below.)

So, why exactly is a name so important? The answer is simple: first impressions matter, and a company or product name is the first point of audience contact with your brand. In many respects, the name is the brand, setting the tone and telling the story of your brand to the world. Your name represents your business in the most fundamental way, and everything you do or ever will do begins with your name. Thats why its vital to get the name right.

At Zinzin, we believe in the power of real, human language, in names that have rich meaning and depth. Names that are born from a rigorous, logical and battle-tested naming process, yet aspire to poetry and art. We help you to dream big, with names that will create lasting impressions and inspire an emotionally engaged and loyal audience. In short, we want to set your brand free free from the commonplace, free from the forgettable, free from your competition.

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Founded : 2011

Employees : 2 - 9

Min. Project Size: Undisclosed


Key Clients

Clutch,ABC, Alloy, AMC, CamelBak, Cisco, Commune Hotels, Constellation Brands, DirecTV, DST Health, DuPont, E.&J. Gallo, EA SPORTS, clair, eCornell, Elements, GE, Google, Gogo,Gravy, GSN Games, Hasbro, Hitachi, Honeywell, Intel, Interstate Batteries, Jabra, MGM Resorts International, Move Inc, Moxie Software, MTV, Nokia, Parkwood Entertainment, Participant Media, PennWell, PepsiCo, Raytheon, Seagate, Shaw, TCF Bank, Turner Entertainment, Universum, Viacom.

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1025 Carleton Street, Suite 9
Berkeley, California 94710
+1 703-444-0505

Focus Areas/Specialities

  • Branding
    • Brand Messaging
    • Brand Strategy
    • Naming
    • Visual Identity


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